B2C Business to Commerce
B2C Portals allow companies to deploy customer, consumer or community Internet sites to provide a centralized full-service starting point that can eventually be customized. B2C Portals provide the means of selling products and services to customers through shop front metaphors and provide opportunities for providing value-added relationships with customers through eCRM Solutions.
B2C Portals provide wide customer base to business institutions. They provide vast database, which may help to market the products directly to the targeted consumers. B2B & B2C Portals are beneficial for manufacturers, wholesellers, retailers & customers also. Development of Portals is based on information, requirment & need of particular business field.